Bernadinism: How to Dominate Men and Subjugate Women (Edition
Stemmle) ISBN 3-908163-39-0
Alva Bernadines incomparable photographic signature is quite
unique. His work combines elements of surrealism and erotic photography
with humour. These photographs be they in color or in black
and white - are astounding, provocative and compelling.
Bernadines photographic world is way out, incredible funny at
times, disturbing at others. Its compositional strength and colour
intensity always constitute a visual happening, or as Alva Bernadine
himself puts it: I take the theatricality of surrealism, the
elegance of classical haute couture photography, the narrative
of reportage and the refinements of advertising photography and
mix them all into a Bernadinian cocktail a radical photographic
synthesis.
Bernadines photographs can be read at two levels: on the surface,
a feast for the eyes, below that, a wealth of sublime, ironic,
sometimes provocative allusion. After the initial shock maybe
even the first burst of laughter the spectator discovers the
photographs narrative quality, unfolding between careful mise-en-scène
and distorted alienation. Latex-clad women in their fitted-kitchens,
manipulated female bodies with two lower or upper torsos these
are stories from the subculture of male fantasy, defused somewhat
by self-mocking exaggeration and surreal form, though without
losing anything of their provocative and pugnacious quality .
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